Popular SEO tools like Clearscope and Ahrefs can cost hundreds of dollars per month—but what do you do when you’re trying to do SEO on a budget? Luckily, there are also a number of free SEO tools that can help you rank high on Google without breaking the bank. If you have more time than money, then it may be a good idea to manage your own SEO. It is a time-consuming process and there’s a lot to learn, so you may be better off outsourcing SEO.
Best SEO tool for identifying a keyword’s difficulty score
- This tool monitors backlinks, finds local and global keyword opportunities, and helps with competitor keyword analysis.
- From crawling to keyword research, it highlights different stages of SEO, and it’s skillful at monitoring developments in your campaign.
- The good news is that there are several free and paid search engine optimization (SEO) tools for monitoring and auditing your site, like HubSpot’s SEO Marketing Software.
- Because there are so many aspects that go into SEO campaigns, the right tools (or ecommerce SEO company) can help you reach your goals and grow your business.
It has a clean, easy-to-use interface, and my main use case is the Content Explorer for finding content ideas. Let’s say you’re in the travel industry and want to analyze Sandals.com. I know Semrush always comes up on these lists, but for good reason. And you can manage pretty much any SEO activity in it — making it a viable all-in-one tool.
Fat Rank.
It provides all of the PPC, SEO, and keyword research tools anyone from a big company to a small startup would need and is a highly effective and well-designed application. A standout feature is its duplicate content detection, widely used to resolve detrimental content duplication issues. Additionally, it offers detailed insights on pages with missing title tags, duplicate meta tags, and tags of the wrong length, as well as check the number of links placed on each page. Similarly, users can also study Keywords and Keyword combinations that might be ideal for targeting through Moz Pro’s Keyword Research Tool.
I’ve used this tool in the past to create content around specific keywords to better rank online. You can use this free SEO tool to create content around keywords like fitness, yoga, running, Crossfit, exercise and cover the entire spectrum. Say you hire a freelancer to create content for you, all you need to do is download this list and send it over to them. And it would only take you five minutes, making it one of the most efficient ways to come up with SEO topics for new websites. SEO tools save you from tedious keyword research and data analysis. With these tools, you’re able to see what’s working and which parts of your strategy could benefit from some tweaking.
Looking to take your content strategy from good to extraordinary? BHS Links MarketMuse packs a punch with its AI-powered features that surpass typical SEO tools. We’re talking about topic authority analysis, competitor gap identification, personalized difficulty scoring, and AI-generated content plans—all designed to give you a strategic edge. What sets Content Harmony apart is its approach to content creation. It goes beyond simple keyword stuffing, offering deep dive analysis into search intent, competitor outlines, and even visual content requirements. It can also help you cite and link to authoritative sources, adding credibility to your content without endless manual research.
You can type in a search phrase and get back the questions users are asking in search engines, including what, where, why, who, when, which, can and how questions. You can view them as a visual wheel or data boxes that categorize the types of questions, along with color-coded search volume and CPC info. Forbes Advisor’s pick for best local SEO tool is BrightLocal. The platform integrates with Google Analytics, Facebook, Google Business Profile Insights and Twitter. Semrush offers a number of add-ons, though they come with rather steep price tags, so they’re not right for all users.

